Vendor Profile
SHINSEI Publishing Co..Ltd.
| Address | 2-24-10 taitou Taitou-ku Tokyo, JAPAN ZIP:110-0016 |
|---|---|
| Representative Name | Yasuhiro Tominaga |
| Annual Revenue | closed |
| No. of Employees | 35 |
| Web Site URL | |
| SNS |
SD item code:11908330
| Detail | Price & Quantity | ||
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| S1 |
Satoshi Akutsu
 Original text before translation
阿久津 聡
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JAN:9784405120211
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JAN:9784405120211
Wholesale Price: Members Only
1 pc /set
In Stock
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| Dimensions |
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*Size (cm): 18.8 x 13 x 1.4
*Number of pages: 192 |
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Country of manufacture: Japan
Material / component: Paper
Product tag: None
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Description
| This book is illustrated with the basic marketing knowledge that business people need to know. Just look at it so you can have [the conversation]. What exactly is [marketing]? Is it the advertising strategy for a product, or is it the analysis of what products will sell and where? In reality, [marketing] is so diverse that it cannot be summed up in a few words and requires a structured understanding. It can also be said that thinking about [what marketing is] is thinking about [what a company is] and [what business is]. In other words, business is all about getting the return you seek based on the value you can provide. In doing so, you should not impose only your own convenience, but also prepare what the other party wants, and if both parties are satisfied with the exchange, you can build a "win-win" relationship that benefits both parties. This book is centered on unique visual explanations, though I'm too lazy to read the text-centered text, I want to know more about [marketing] more easily. This book is perfect for those who want to learn about [marketing] more easily, but want to be able to explain it in a conversational way, and not just have a superficial understanding of it! This is the perfect book for those who want to learn more about [marketing], but want to be able to explain it in a conversational way. |
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| Shipping Method | Estimated Arrival |
|---|---|
| Sea Mail | From Jul.8th to Sep.9th |
| Air Mail | From Jun.20th to Jun.24th |
| EMS | From Jun.19th to Jun.24th |
| Pantos Express | From Jun.21st to Jun.26th |
| DHL | From Jun.19th to Jun.21st |
| UPS | From Jun.19th to Jun.21st |
| FedEx | From Jun.19th to Jun.21st |
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Some trading conditions may be applicable only in Japan.
*Important Notice
Under the resale price maintenance system, publishers are legally allowed to specify the selling price of their books. We ask that your company also adhere to the sales price specified by us. In the unlikely event that you fail to do so, we will discontinue our business with you. We ask for your understanding in advance. [Regarding books with obis]. The obi design may be changed without notice, or the obi may be removed before shipping. Please understand this in advance. |
Other items from this category:
Is it the advertising strategy for a product, or is it the analysis of what products will sell and where?
In reality, [marketing] is so diverse that it cannot be summed up in a few words and requires a structured understanding.
It can also be said that thinking about [what marketing is] is thinking about [what a company is] and [what business is].
In other words, business is all about getting the return you seek based on the value you can provide. In doing so, you should not impose only your own convenience, but also prepare what the other party wants, and if both parties are satisfied with the exchange, you can build a "win-win" relationship that benefits both parties.
This book is centered on unique visual explanations, though I'm too lazy to read the text-centered text,
I want to know more about [marketing] more easily. This book is perfect for those who want to learn about [marketing] more easily, but want to be able to explain it in a conversational way, and not just have a superficial understanding of it! This is the perfect book for those who want to learn more about [marketing], but want to be able to explain it in a conversational way.
商品の広告戦略のことでしょうか、それともどこにどんな商品が売れるかという分析のことでしょうか。
実際の「マーケティング」は、ひとことでまとめられないほど多岐にわたる内容が存在しており、構造的な理解が必要です。
また、「マーケティングとは何か」を考えることは、「企業とは何か」「商売とは何か」を考えることだといえます。
商売（ビジネス）とはつまり、自分が提供できる価値をもとに、求めるリターンを得ることにほかなりません。その際、自分の都合ばかりを押し付けるのではなく、相手がほしいものを用意し、両者の納得がいく形で交換が成立すれば、お互いに得をする「WinWin」の関係を築くことができます。
本書は、独自のビジュアル解説が中心になっており、文字中心のテキストを読むのは億劫だけれど、
「マーケティング」のことについて、もっと手軽にについて知りたい。それも上辺だけの理解ではなく、きちんと会話・説明ができるようになりたい！ という方にぴったりの一冊です。